💄 Google Meet’s New AI Makeup: Because Who Has Time for Eyeliner at 8 AM

• Google Meet introduces AI-powered virtual makeup for your video calls.

• Choose from 12 customizable styles under the Portrait Touch-Up menu.

• The makeup moves naturally with your face (even when you sip coffee).

• Rolls out globally for mobile and web starting October 8.

• Competes directly with Zoom and Microsoft Teams virtual beauty features.

• Who: Google Meet users everywhere (yes, that includes your Monday meeting self).

• What: An AI-driven virtual makeup tool with natural alignment and realistic effects.

• When: Launched on October 8 across devices.

• Where: Accessible through the Appearance → Portrait Touch-Up menu.

• Why: To help users look confident, composed, and camera-ready—without real cosmetics.

You know that moment—camera turns on, lighting betrays you, and suddenly you look like a tired intern in a horror movie. 😱

Now imagine your screen applying a touch of blush, perfect eyeliner, and a radiant glow before you even say “Good morning.”

That’s not magic. That’s Google Meet’s new AI makeup feature.

Let’s be real—between back-to-back meetings, caffeine dependency, and the occasional “Is this camera on?” moment, we could all use a digital glam squad.

Google Meet just gave us one.

Their new AI-powered makeup tool lets you enhance your appearance instantly.

Whether it’s a subtle “I’m awake” look or full-on “conference-ready glam,” you can select from 12 makeup styles that suit your vibe.

You’ll find it in:

👉 Appearance → Portrait Touch-Up

(The same spot that smooths your complexion and lightens those “I’ve been working late” under-eyes.)

Here’s the impressive part:

This isn’t a static overlay that floats weirdly when you move.

Google’s AI uses facial tracking technology to ensure your makeup stays put—no matter how you move, sip, smile, or raise an eyebrow in disbelief during that long meeting.

So when you lift your coffee cup or turn your head, the digital eyeliner stays right where it belongs.

And bonus: once you’ve picked your favorite look, Google Meet remembers your settings for future calls. No setup, no hassle—just show up and shine. ✨

Video calls are here to stay, and video fatigue is very real.

When people feel confident on camera, they engage better, communicate clearly, and show up with energy.

That’s not vanity—it’s psychology.

By adding AI-driven touch-ups, Google Meet is keeping pace with competitors like Zoom and Microsoft Teams, who already offer similar effects.

But Google’s spin? A cleaner interface, realistic effects, and that signature AI precision.

In short: it’s not just about looking good—it’s about feeling ready.

This update is part of Google’s broader AI ecosystem.

From Gemini-powered meeting schedulers to now AI-enhanced visuals, Google wants to make our digital lives smoother, smarter, and a little more stylish.

It’s not just about convenience.

It’s about how AI enhances human presence, even through a screen.

Because when your tech helps you feel put together, you show up differently—more confidently, more authentically. 💫

This isn’t just another update—it’s an opportunity to show up better in your digital world.

Here’s your quick AI confidence playbook:

✅ Test out the new feature — Go to Appearance → Portrait Touch-Up in Google Meet and explore the 12 styles.

✅ Save your go-to look — Let Meet remember your preference so you always appear polished without setup time.

✅ Use it strategically — Choose lighter looks for team syncs and bolder ones for big presentations.

✅ Upgrade your digital presence — Pair this with better lighting and framing. AI can enhance you, but presentation still matters.

✅ Think ahead — This is a small glimpse into the future of AI-driven self-expression. Stay curious, stay adaptive.

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The mission is clear: equip young minds to lead with empathy, think with intelligence, and act with purpose — powered by AI.

💄 1. YouCam Makeup (by Perfect Corp)

What it does:

One of the most advanced AI beauty apps that lets users try on makeup virtually — lipstick, foundation, eyeliner, and even hair colors — in real time.

Why it’s relevant:

YouCam’s facial-tracking technology is similar to Google Meet’s system, keeping effects naturally aligned as users move or smile.

Best for:

Beauty brands, influencers, or professionals who want realistic virtual try-ons for products or appearances.

🎥 2. Banuba Virtual Face Filters

What it does:

An AI SDK that provides real-time facial AR filters — including digital makeup, skin smoothing, and background blurring.

Why it’s relevant:

Banuba’s tech powers many enterprise-level video and conferencing tools. It’s likely the kind of tech stack that platforms like Google Meet could integrate.

Best for:

Developers and companies building video chat apps that need built-in beauty filters or AR effects.

🪞 3. ModiFace (Acquired by L’Oréal)

What it does:

An AI and AR platform for virtual beauty simulations — makeup, skincare, and hair color previews directly on your live image.

Why it’s relevant:

L’Oréal’s tech is a pioneer in using AI for face mapping, influencing how virtual makeup effects are applied with precision (like Google Meet’s natural alignment).

Best for:

Beauty brands and product developers integrating virtual try-on experiences into websites and e-commerce.

🤳 4. Snap Camera / Lens Studio (by Snap Inc.)

What it does:

Provides creators with tools to design custom AR lenses — from fun filters to professional-level facial enhancements.

Why it’s relevant:

Snap’s AI facial tracking tech laid the groundwork for many real-time enhancement systems, inspiring similar mechanics in Google Meet’s AI makeup feature.

Best for:

Content creators, streamers, or businesses that want interactive camera filters for branding or engagement.

🌈 5. FaceUnity (FU Live & AR SDK)

What it does:

A robust AI-powered SDK offering facial beautification, 3D makeup, and AR face tracking for video conferencing and streaming.

Why it’s relevant:

FaceUnity’s AI face tracking ensures smooth, natural alignment — the same key challenge Google Meet’s update successfully tackles.

Best for:

Developers integrating high-quality virtual beautification or filters into live video products.

1. Google commits $15 billion to build an AI hub & data center in India

2. Anthropic to open its first office in India in 2026

3. Indian startup deploys AI chatbots replacing call-center roles

4. Apna launches “BlueMachines.ai” — enterprise voice AI platform

5. India urged to boost AI education to avoid global talent gap

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